Nike Sportswear teamed up with three of the most famous sneaker-retailers from Germany called Asphaltgold, Overkill & Titolo. Customers have been able to purchase the 2015 sneaker boots online and receive their order via a bike-messenger. We followed them on their journey through the streets.
The medley contains the five single episodes: ‘be dry’ / ‘be seen’ / ‘be warm’ / ‘delivery’ / ‘the crew’
Client: Nike Sportswear
Agency: Positive Inc.
Direction: Modest Department
D.O.P.: Gerrit Piechowski
Edit: Gerrit Piechowski
Music: Musicbed.com / Victor Brand
Production: Tom Gabrea / POSITIVE INC.